Mendocino Works is an hour long public affairs radio program, produced by KZYX and West Company in collaboration with Mendocino Community College, that brings together voices of the entrepreneur, the business leader, the investor, the community activist, and the government administrator. Through a hosted question-and-answer discussion format, Mendocino Works will discuss trends, strategies and personal stories in the development of sustainable enterprises that contribute to the economic livelihood of Mendocino County.
Mendocino Works aims to inform listeners about the economic development opportunities and challenges facing Mendocino County and its 90,000 residents. The program hopes to to inspire rural and urban entrepreneurship and community engagement, and demonstrate how local innovations can provide empowering links to regional, state, national and global economies, touching all socioeconomic and ethnic communities.
Episodes will be topical in nature, featuring interviews with guests who are rich with experience and insight into topics such as: Surprising Ways the Digital Economy can Transform Rural Business, Retirees Energizing Mendocino’s Economic Revival, Community Finance and Crowd funding, Technology Innovations in Rural Communities, How the Entrepreneurial Mindset can Empower Ordinary People to Accomplish Extraordinary Things, Cannabis in Transformation.