KZYX Announces Hiring of Alicia Bales as New Program Director

Jun 4, 2019

Radio station KZYX is proud to announce that Ukiah resident Alicia Bales has been hired as the station’s new Program Director, replacing Alice Woelfle, who left the station last month to begin a news internship at KALW in San Francisco.

Bales, formerly known as Alicia Littletree, will be familiar to longtime KZYX listeners. From 1997 through 2004, she produced the bi-weekly program, Truth to Power, on the station. As a KZYX veteran, Bales is knowledgeable about the station’s diverse audience and well versed in the station’s programming philosophy and mission. She officially stepped into her new job on June 3.

Beginning in October 2017, as was the board president of the Mendocino Environmental Center in Ukiah, Bales helped oversee KMEC, the organization’s popular community radio station. She produced a weekly two-hour talk show on KMEC called Edgewise Radio. Bales’ experience there with both with fundraising and with coordinating volunteer programmers will help her substantially in her new role at KZYX.

“I see the Program Director position at KZYX as a great opportunity,” Bales says, “To combine my background in curriculum building, teaching, voice coaching, community outreach and radio production to recruit, encourage and train new programmers throughout Mendocino county, and, of course, to work with our great cast of current hosts to become the best programmers they can possibly be.”

Bales earned an AA degree in Theatre Arts at Mendocino College and a BA in Theatre from UC Berkeley. She went on to earn an MA in Voice Studies from the University of London. For several years, Bales owned the Alicia Bales Voice and Speech Coaching Studio in San Francisco. She has taught Voice for Actors in the Theatre Department at Mendocino College since 2014.

“Above all,” she says, “I want to help KZYX excel in its role as a vital resource for diverse, high quality music and public affairs programming, and as a reliable news source every day, and especially in the crunch of disasters like the catastrophic fires we have experienced these past two years. Emergency information broadcasting is one of the most important services we offer.”

KZYX, the region’s primary NPR affiliate, broadcasts as 90.7 in Anderson Valley and points south, as 91.5 in Ukiah, and as 88.1 in Fort Bragg. The station streams live via its website at, and offers a free KZYX app for iPhones.

For more information, please contact KZYX General Manager Marty Durlin, at 707-895-2324.