Six Answers About Underwriting On KZYX
1. Underwriting is a schedule of on-air announcements that promote your business, non-profit organization, or event.
2. Most underwriting announcements heard on KZYX are read live by the programmer; some announcements are prerecorded by members of the KZYX staff or programmers.
3. Announcements can contain general or specific information about your business or organization.
4. Announcements cannot include specific pricing (including the word “free”), discounts, inducements, or qualitative comparisons to other businesses or other organizations.
5. You provide the station with a general idea (50-100 words) of what you wish to say. KZYX will create an announcement that conveys the message without using problematic language (see #4 above).
6. Get more information by sending us your name, name of business, contact email and contact phone, and a sentence or two about what information you wish our audience to know.