Tourism's Value To Mendocino County, On KZYX Mendocino Works

Jun 25, 2018

For those wishing to visit Mendocino — and for those who live here — a great deal of new activity is coming out of The Mendocino County Tourism Commission, starting with a new "Visit Mendocino" website, a splashy new media campaign and a new executive director, Travis Scott, known to many for his work with the Mendocino College Foundation and the local wine industry.

On Wednesday June 13th, Mendocino Works interviewed Travis Scott and Visit Mendocino Marketing and Media Director Alison de Grassi about the great and growing role that tourism plays in our economy — and what it takes to launch a great media campaign.

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